Say Hello to Your Full-Stack
Content Team
Optimist is a full-service content marketing agency.
We work as an extension of your team, helping you scale strategy, research, writing, design, operations—and whatever else you need to make content work.
Put Down the Telephone
Think of Optimist like your own personal dream team of content experts.
Every client works with a hand-picked team of experts with deep expertise in content strategy, writing, editing, and design — plus subject matter expertise that’s relevant to your audience.
Rather than wrangling and managing, you can focus on doing work that matters.
There is No
“B Team.”
Most agencies sell you with flashy talent and then pass the work to juniors or interns.
At Optimist, you only work with vetted experts in their craft. Most of our team has 10+ years of experience creating breakthrough work for brands just like yours.
The Best of Both Worlds
Optimist marries the best parts of working with an agency and the best parts of working with incredible freelancers.
(Without the downsides of working with either.)
“Working with Optimist is a dream. They have every aspect of content marketing expertly covered – from strategy to research to writing and beyond.”
Claire Murdough
Content Marketing Manager, HelloSign
Fit > Everything
Our team is guided by four core values that speak to everything we do–both internally and externally. It represents a mission and a vision for our company, but also a worldview. It speaks to what we value:
Creativity, honesty, and fairness.
Do What’s Right.
Quality matters more than what’s quick or easy. Be open, honest, and transparent.
Be Human.
Work matters. People matter more. Be human first, foremost, and always. Give praise, share stories, swap music, laugh, cry, and revel.
Ask Why.
In everything that we do, we should ask why we do it. Seek understanding and insight. Challenge assumptions and push for clarity.
Give a Shit.
Do what you do because you want to do it. Don’t do it just because it’s a job or because it’s what you’re told. Take pride and ownership in everything you do or do something else.
Ready to Get Off the Content Treadmill?
Flexible engagements for projects, retainers, and everything in between.
