Essential Content Marketing Frameworks for a Zero-Click World

Get the recording of this one-hour workshop.

 Essential Content Marketing Frameworks for a Zero-Click World

    Content Marketing Has Changed

    Content — content everywhere — yet not a drop of traffic.

    The economics of content marketing have fundamentally changed. And the strategies for translating content into leads and revenue — they’ve changed, too.

    In this workshop, we dive into 10 content marketing frameworks that work in this new world.

    We explore how those frameworks use content to drive business results, and analyze real-world examples and case studies of brands effectively using these frameworks to generate demand, leads, and revenue.

    Some of the frameworks we explore include:

    💎 Real-Time Research

    💎 Solution Seeding for LLMs

    💎 Funnel Wave Event-Based Lead Gen

    💎 Data-Driven Demand Loops

    💎 Conversation Capture for LLMs

    Hi, My Name’s Tyler. I’m Your Host.

    Tyler is the strategy director and principal at Optimist. He’s been helping startups, agencies, and corporate clients achieve growth through strategic content marketing and SEO for nearly 20 years.

    Tyler Hakes

    Principal, Optimist

     Essential Content Marketing Frameworks for a Zero-Click World

    Get the recording of this one-hour workshop.

      Brought to You by Optimist

      We help content teams go from, “oh sh*t,” to “no sweat.”

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      Content aligned with real business outcomes.

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      Numbers that tell stories.

      Writing

      Words that inspire insight and drive action.

      Design

      Clarity and structure.

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