Tyler Hakes | Jul 14, 2023 | B2B, SaaS, SEO
This post is about how to build a growth-focused SaaS SEO strategy. But first, a little story… Six weeks ago, I was struggling. I was trying to art direct some updates to our website. (Cue 🙄) But, I’m not a designer. So I went to Google. “How to do web design for...
Tyler Hakes | Mar 6, 2018 | B2B, Marketing, SaaS, SEO, Startups
When it comes to building a startup, growth is king. Close second? Recurring revenue. Especially in the world of SaaS companies, having a steady stream of monthly and annual revenue is the hallmark of success. So, imagine building a business and scaling it to $50MM...
Tyler Hakes | Feb 6, 2018 | Content Marketing, SEO
Fair warning. This post is probably going to piss some people off. Here’s why: SEO can be complicated as hell. There are a billion on-page and off-page factors. The algorithm is constantly changing. And everyone is jockeying for a little leg-up over their...
Tyler Hakes | Aug 28, 2017 | Content Marketing, Guides, Marketing, SEO
Content marketing is tough. Often, companies think that it seems like the easiest strategy for growth. After all, all you have to do is write stuff and post it on your website–right? Of course, that’s an incredible simplification. Much, much more work and...
Tyler Hakes | Apr 27, 2017 | Marketing, SEO, Startups
If you’re a startup, you probably already know that one of the best marketing channels you can master is search. With the right SEO for your startup, you can bring in hundreds or even thousands of targeted visitors looking for your product or service every day and...
Tyler Hakes | Apr 11, 2017 | Content Marketing, Marketing, SEO
I started working in content marketing nearly (ahem) 10 years ago. Admittedly, I had no clue what the hell I was doing. I had just graduated from college with a degree in journalism and knew I liked to write. I was running a tiny online magazine (mostly for fun,...